Market Research Outlook

HUL to Invest up to ₹2,000 Crore in Capacity Expansion

Mumbai, India — February 18, 2026 – Hindustan Unilever Limited (HUL) has announced a proposed investment of up to ₹2,000 crore to expand its manufacturing capacity across Beauty & Wellbeing and Home Care liquids. The investment will be carried out over a period of two years and will span multiple locations.

The focus of this expansion is on premium categories within skin care, hair care, and liquid-based personal and home care, where demand has been building steadily. The company is sharpening its attention on a smaller set of larger opportunities, particularly in segments that continue to see stronger growth momentum.

Focus on premium and high-growth categories

The investment is directed toward strengthening HUL’s presence in areas where consumption trends are shifting upward, especially in premium formats. Categories such as skin care and hair care, along with liquid-based products across personal and home care, remain central to this approach.

Building capacity with automation and digital integration

The company plans to incorporate advanced automation and digital technologies into the expanded facilities. This is expected to improve supply chain efficiency and allow quicker responses to changing consumer demand. The additional capacity is also intended to support newer channels and formats that are becoming more prominent across the market.

Alongside operational improvements, the expansion is designed to create a more responsive manufacturing network that can adapt to evolving consumption patterns.

Sustainability as part of manufacturing expansion

The facilities developed under this investment will follow HUL’s sustainability agenda, with a target of operating on 100% renewable energy. This aligns manufacturing expansion with the company’s broader environmental priorities.

Priya Nair, CEO and Managing Director, HUL, said: This investment reflects our strategic focus on scaling our brands and creating categories of the future to meet evolving consumer needs. It also underscores our commitment to building a resilient, technology-enabled supply chain that delivers superior value to consumers.

Market Research Outlook Analysis
The investment signals a clear shift toward premium and liquid-led segments, where growth is currently concentrated within India’s FMCG market. It also highlights how large players are building manufacturing flexibility and integrating sustainability as core elements of capacity expansion.

Source: Hindustan Unilever Limited