Every number in our reports should trace back to something real. This is how we get there.
1. Define the market first
Before collecting any data, we fix exactly what is in scope: which products, grades, end uses and regions. Many published estimates for Indian markets disagree simply because they measure different things. We spell out our definition at the start of every report.
2. Desk research
We start with what’s on record. Company annual reports and filings, investor presentations, government statistics, import and export data, trade association figures, regulatory notifications and industry news. This builds the first picture of volumes, values and players.
3. Talk to the market
Desk data leaves gaps, and some of it is out of date. So we speak with people inside the industry: manufacturers, distributors, traders, buyers and sector specialists. These conversations tell us what the filings don’t. Real transaction prices, how full plants are running, which companies are gaining ground and why.
4. Size it from both ends
We build every estimate two ways. Top down, from production, consumption and trade data. Bottom up, from company revenues and capacities. When the two disagree, we work out why before we settle on a number.
5. Forecast from named drivers
Our forecasts to 2032 rest on factors we can point to: capacity coming online, policy changes, demand from end use industries and price movement. The key assumptions sit in the report, so you can see what would move the forecast up or down.
6. Review before release
A second analyst checks the model, the sources and the conclusions before any report goes live. We refresh reports as new annual data and major policy changes come through.
Questions about how a specific number was built? Write to research@marketresearchoutlook.com and the analyst on that report will answer.